Graphics
Apart from maps, Jason also gets asked to design and create other graphics—of all kinds—often in support of wider publishing and wayfinding programmes. For example, this has included signage products and layouts, graphs and charts, diagrams and technical illustrations, and sometimes quite abstract imagery. Of course, these graphics may also be created to directly support mapping commissions.
Pictograms have a particular importance here, especially in wayfinding projects. The key to successful pictogram design is to be respectul of universal norms, but to also reflect the typographic and graphic style of the map, otherwise off-the-peg pictograms can be dissonant with the graphic language of the map and/or brand.
