Yellowfıelds*

Cartography / Graphic Design / Wayfinding

About

Jason Clark MA MSIAD FRGS

Established in 2000, Yellowfıelds* is the trading name of cartographer and graphic designer, Jason Clark. From his studio in South West Scotland, Jason designs and creates bespoke maps and graphics for clients operating in a wide range of fields and sectors, including education, estate management, publishing, real estate, recreation, town planning, transport and wayfinding. He crafts maps that are topographical, topological, thematic or abstract in form.

“Cartography is the language that speaks to all people, transcending borders and uniting us in our shared curiosity.”

– ROBERT WILSON

Experience

Jason has close to four decades of experience across both the public and private sectors. For much of the latter 25 years he has operated as an independent practitioner. His wide-ranging experience has encompassed the core disciplines of cartography, graphic design and wayfinding—collectively he refers to as ‘spatial information design’. Moreover, much of his work has revolved around the themes of transport and movement—or ‘design for movement’—a term he introduced whilst a Principal Consultant at Steer Davies Gleave (now Steer).

Approach

Jason’s extensive transdisciplinary experience across many fields and sectors allows him to develop more thoughtful and considered solutions—an holistic approach that single discipline specialists cannot offer. His approach to commissions is collaborative and inclusive, with an emphasis on research and process to reveal the most appropriate solution(s).

“When the outcome drives the process we will only ever go where we’ve already been. If process drives the outcome we may not know where we’re going, but we will know we want to be there.”

– BRUCE MAU

As a highly experienced digital mapping and graphics specialist, Jason is recognised for a design approach that transforms spatial complexity into [carto]graphic solutions of engaging simplicity and clarity, yet rich in functionality.

Deliverables

Jason’s outputs are mostly grounded in the discipline of cartography, but also extend into graphic design, illustration and wayfinding, whether for print and/or digital media. You can explore a snapshot of selected works from the home page. Alternatively, you can also view this automated slideshow of maps and related graphics.

Concept development starts with pen and paper
Concept development starts with pen and paper.

Clients

Jason works both independently and as a sub-consultant to organisations seeking to broaden their skill set and/or experience for ad-hoc projects. From private individuals to global organisations, Jason has been fortunate to collaborate with a wide range of clients on projects situated worldwide, including:

Alstom; Begley Hutton; Bright Dot Design; brother; Carter Jonas; Connected Places Catapult; City ID; DataWharf; Derby City Council; DataWharf; DNCO; Field Consulting; Glen Tanar Estate; Goldsmiths, University of London; Greengauge 21; Hampton School; High-Speed Rail Group; Ironside Farrar; JB Planning Associates; KMC Transport Planning; Kapow Primary; Lancashire County Council; Lichfields; Lonely Planet; Mathew Emmett; McDaniel Woolf; Maynard Design Consultants; Millfield School; Momentum Transport Planning; North Ayrshire Council; Octopus Publishing Group; PlantQuest; Progress Creative; Rail Innovation Group; Samlesbury Hall Trust; Sandringham Estate; September Publishing; Six to Start; Smith & Milton; Square Up; Stan Bolt Architect; Steer; The Rothschild Foundation; Waller Planning; and Woods Hardwick.


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