About
Jason Clark
Established in 2000, Yellowfields is the trading name of cartographic and visual communications consultant, Jason Clark. From his studio in South West Scotland, Jason designs and creates bespoke maps and graphics for clients operating in a wide range of fields and sectors, including: education; estate management; publishing; real estate; recreation; town planning; transport; and wayfinding. Jason crafts maps that are topographical, topological, thematic or abstract in form. Jason also advises clients in regards to their needs across cartography, graphic design and wayfinding.
“Cartography is the language that speaks to all people, transcending borders and uniting us in our shared curiosity.”
Approach
Jason’s extensive transdisciplinary experience spans many fields and sectors, which allows him to develop thoughtful and considered solutions. His approach to commissions is both collaborative and inclusive, with an emphasis on research and process to reveal the most appropriate solution(s). Furthermore, Jason blends both technical ability and understanding with creative thinking.
“When the outcome drives the process, we will only ever go where we’ve already been. If process drives the outcome we may not know where we’re going, but we will know we want to be there.”
As a highly experienced digital mapping and graphics specialist, Jason is recognised for a design approach that transforms spatial complexity into [carto]graphic solutions of engaging simplicity and clarity, yet rich in functionality—kiss being a fundamental design principle.
Experience
Jason has almost four decades of experience, spanning both the public and private sectors. For the more than 25 years he has operated as an independent practitioner, t/a Yellowfields. This wide-ranging experience has encompassed the core disciplines of cartography, graphic design and wayfinding — collectively he refers to as ‘spatial information design’. Furthermore, much of his work has revolved around the themes of transport and movement — or ‘design for movement’ — a term he introduced whilst a Principal Consultant in Visual Communications at Steer Davies Gleave (now Steer).
Clients
Jason works both independently and as a sub-consultant to organisations seeking to broaden their skill set and/or experience for ad-hoc projects. From private individuals to global organisations, Jason has been fortunate to collaborate with a wide range of clients on projects situated worldwide, including:
Alstom; Begley Hutton; Bright Dot Design; brother; Carter Jonas; Connected Places Catapult; City id; DataWharf; Derby City Council; dnco; Field Consulting; Glen Tanar Estate; Goldsmiths, University of London; Greengauge 21; Hampton School; High-Speed Rail Group; Ironside Farrar; jb Planning Associates; kmc Transport Planning; Kapow Primary; Lichfields; Lonely Planet; McDaniel Woolf; Maynard Design Consultants; Millfield School; Momentum Transport Planning; North Ayrshire Council; Octopus Publishing Group; PlantQuest; Progress Creative; Rail Innovation Group; Samlesbury Hall Trust; Sandringham Estate; September Publishing; Six to Start; Smith & Milton; Square Up; Steer; The Rothschild Foundation; Waller Planning; and Woods Hardwick.
→ Explore the Works page
→ View the Maps & Graphics Slideshow
→ 10 reasons to commission Yellowfields
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