Bologna Historic City Wayfinding Map
Steer Davies Gleave (now Steer), commissioned Jason to design and create a wayfinding map of the historic core of Bologna. Based upon open-source and local authority held data, the map was compiled and designed to reflect its distinctive urban morphology. The primary aim was to help visitors explore the rich architectural and cultural history of the city. A full range of pictograms were developed to complement the typographic and graphic approach.