About

Jason Clark MA MSIAD FRGS

Established in 2000, Yellowfields is the trading name of cartographer, graphic designer and occasional illustrator, Jason Clark. From his studio in South West Scotland, he crafts bespoke maps and graphics that help people discover, explore and comprehend spaces and places. Jason works both independently or as a sub-consultant to organisations looking to extend their skillset and experience for ad-hoc projects.

Resolving Spatial Complexity

Jason’s expertise lies in working with information-heavy themes and complex environments. Clarity and simplicity are the guiding principles in the search for solutions. He focuses on content, functionality, intuitiveness and accessibility, with a proven ability to analyse and synthesise the complex to reveal [carto]graphic solutions that embody clarity, simplicity and function. His bespoke solutions are accurate and detailed, feature-rich, intuitive and user-centered, enhancing the visitor experience and supporting destination management. From detailed estate maps to public transport networks, Jason brings clarity to complex spatial environments.

Experienced

Prior to establishing Yellowfields, Jason was a Principal Consultant in Visual Communications at global transport consultants, Steer. That was preceeded by the role of graphic designer and cartographer with leading planning and development consultants, Lichfields. His earliest work roles were as a cartographer and graphic designer in urban and rural local authorities, and in environmental conservation and research. Today, those near four decades of experience within town planning, transport and wayfinding lend weight and confidence to the advice and design solutions Jason recommends.

Transdisciplinary

Jason’s transdisciplinary experience and approach affords better informed and considered solutions that function as well as they look. A single discipline specialism rarely achieves the right outcome as if you don’t know what you don’t know, what you know won’t work. Simply, Jason believes you need a thorough and grounded understanding in cartography, graphic design and wayfinding otherwise you cannot fully understand the range of issues and requirements involved, let alone go about solving them by design.

Clients

From private individuals to global organisations, Jason has been fortunate to collaborate with clients on projects situated throughout the UK and Ireland, but also further afield, including Italy, New Zealand, Russia, Saudi Arabia, UAE, USA and Vietnam.

Clients have included: Alstom; Begley Hutton; Blue Chip Vacations; Bright Dot Design; brother; Carter Jonas; Connected Places Catapult; City ID; DataWharf; Derby City Council; DNCO; Field Consulting; Glen Tanar Estate; Goldsmiths, University of London; Greengauge 21; Hampton School; High-Speed Rail Group; Ironside Farrar; JB Planning Associates; KMC Transport Planning; Kapow Primary; Lancashire County Council; Lichﬁelds; Lonely Planet; McDaniel Woolf; Maynard Design Consultants; Millﬁeld School; Momentum Transport Planning; North Ayrshire Council; Octopus Publishing Group; PlantQuest; Progress Creative; Red Box Heritage; Rail Innovation Group; Samlesbury Hall Trust; Sandringham Estate; September Publishing; Six to Start; Smith & Milton; Square Up; Steer; The Rothschild Foundation; Waller Planning; and Woods Hardwick.